This also means that you need to have a high-quality logo design, so when you blow it up or scale it down, it looks just as good, quality-wise.Īsk yourself when designing your logo, “Why this logo design? What does it represent for me?” If your logo doesn’t describe what you’re doing and isn’t relevant to your brand… then you may be doing something wrong. Whether you’re being displayed on a tiny little RDA or a giant billboard in your town. Your work should look good, big or small. You definitely want to follow some great trends, but make sure that your company logo will look just as good this year as it will the next five. How terrible if you work months and months on your logo and company, and you fall into some crazy fads, and next year your company logo looks a little bit crazy. So make sure you’re recognizable, make a statement, and are memorable. If people don’t remember who you are and don’t recognize you, then your company is going to die.
On the street, in the store, online- people should see your logo and go “Hey! I know that brand.” This is just as important as memorability. So make sure your logo comes across well, is creative and original, but also is easy to understand. Of course, your logo can have some subliminal messages and hidden images, but it shouldn’t be so hidden that people awkwardly say “oh… okay”.
Your logo shouldn’t need a huge in-depth explanation of what it represents and means. If your logo is so complicated that no one understands it, then you’ve done something wrong. That’s amazing, but it should still, in its essence, be simple and easy to grasp. Yes, get all the little details and hidden images in there. If you have a great design, then it doesn’t need to be super intricate. Make an original first impression on people so that they’ll always remember you when they need to.Ī good logo is simple. Because people won’t remember who you are, what you offer, and you won’t come to mind in the future when they need the product you have to offer.īeing memorable is key. If your logo isn’t memorable, then you’ve got a huge problem. The first, most important element of every great logo is that it’s memorable. We’re going to go over the 10 elements of every great logo, that you can implement into your logo design. If your logo doesn’t represent you well or it looks unprofessional, then your customers are going to bounce, leaving your business to plummet. When establishing a brand, you should never put your logo on the back burner.
0 kommentar(er)
